Elon Musk Should Step Down as Tesla CEO
Two weeks ago, Tesla unveiled a fast-food diner and drive-in theater complete with Superchargers in Hollywood. Seemingly out of nowhere, a wave of Tesla influencers descended upon the eatery to show off what it’s like to order a Tesla burger. It didn’t take long for the “Tesla is going to shake up the fast-food industry” takes to circulate on social media. The concept on display seems to be that as people charge their Tesla vehicles, they can also grab a bite to eat and become immersed in the Tesla experience. While it may come across as having a logical yet costly premise, the idea is ultimately flawed. More on that shortly.
With Tesla reporting one of its weakest earnings reports in years just two days after Tesla Diner opened, I couldn’t help but wonder if the launch was timed to distract from the earnings release. The idea of a Tesla diner had been in the works for years. Everything about the situation convinced me to formalize an idea that has been swirling in my head for a while now: It’s time for Elon Musk to officially handoff the Tesla reigns to someone else.
I don’t take calls for regime change lightly, having made only two prior calls over the past decade: Reed Hastings and Ted Sarandos (Netflix) and Bob Iger (Disney). Just nine months after my Netflix call was made, co-founder Hastings stepped down, elevating Netflix’s COO to take his place as co-CEO. Iger is still hanging on to power in what can only be described as an unfortunate situation at Disney.
Why is it time for Musk to step down as Tesla CEO?
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